Boo. We thought we had a hot new reality couple on our hands...
According to reports, Rogan and Ferne teased fans by pretending to kiss on Snapchat while dining out for Joss Mooney's birthday meal in Essex over a week ago.
Rogan uploaded the photo that captured the pair puckering up to each other to his Snapchat story, before later deleting it.
Although, that didn't stop Rogan's legion of followers from seeing it, leading them to speculate if he and TOWIE star Ferne are an item or not.
While we were secretly hoping the pair may have got together, Ferne's rep made sure to clear up such rumours and told the Mail Online recently there was nothing but friendship between them.
They said: "They are friends and were messing around - as all their snapshots from that evening clearly show. Both Rogan and Ferne have said this [over] social media last week when rumours first surfaced."
"There is absolutely nothing more between the two of them then friendship," they added.
Confirmation Rogan and Ferne are purely friends comes after the Dreamboy had hinted the duo were just pals.
Addressing the dating rumours on Twitter, Rogan had shared a photo of himself and Ferne to the social media site, adding the tweet: "Last week at @SheeshChigwell with my beautiful pal @fernemccann."
Seeming to rule out romance by calling her his "pal", Rogan then added in a second tweet: "#pals #justpals #friends #friendzone #nothinghappeningoverhere."
He had replied to a tweet Ferne had sent him - she had shared laughing emojis seeming to find his reference to her as his friend quite amusing.
And while we had thought that was an in-house joke meaning the pair are actually dating... it turns out we could be wrong.
Rumours Ferne and Rogan had struck up a romance first surfaced earlier this month, after they had been introduced by mutual friend Vicky Pattison. At the time, a source had revealed: "They have decided this is more than just a fling."
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