Reality star Bobby was all smiles in a burgundy jumper, jeans and red suede shoes, and he was still rocking his silver quiff, which he debuted last month.
Bobby was in London to launch The Only Way is Essex's newest fragrance, 'Marbs Edition'.
And as he stood in front of the cameras, Bobby couldn't help but to spray the air with his new favourite smell.
There's no better promotion than self-promotion, and not only did Bobs spray the new scent on his neck, he gave photographers a whiff of it too!
Bobby attended the fragrance launch with his stylish co-stars Lydia Bright, Danielle Armstrong and Georgia Kousoulou.
The Marbella-themed fragrance is surely a sign that the new 15th series will soon be kicking off. We're missing the show on our screens!
We bet the stars can't wait to escape for a bit of sun, sea and sand either, and of course, we can't wait to see what swimwear Bobby debuts when the cast hit Marbella to film the opening episodes!
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