The Essex favourite looked like he was enjoying himself earlier today as he examined a range of the brand's rather saucy bedroom toys and accessories.
Bobby also took a look at the lingerie on offer and got up close and personal with one of the store's silver mannequin at the SS15 event. Naughty, Bobby!
The reality star managed to look in good spirits at the event despite admitting on Twitter earlier today he was feeling a tad under the weather. "Need some lemsip in my life," he tweeted, alongside an ill face emoji.
Tonight we'll say goodbye to the Essex gang on our screens for a little while as the current series on ITVBe draws to a close.
Among the storylines concluding the series is a charity gala organised by Bobby to raise funds for his mother, who has been diagnosed with leukaemia.
We'll see the TOWIE men - minus Bobs! - stripping off Full Monty-style as they support the good cause. Bravo, boys.
Don't forget to tune in!
TOWIE airs tonight at 10pm on ITVBe.
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