Here are five facts about Ricci:
He has a lot to live up to - his Geordie Shore co-star Charlotte Crosby won the 12th series of CBB in September 2013.
Before finding fame, Ricci worked as a hairdresser.
Ricci was engaged to former Geordie Shore co-star Vicky Pattison. Fans watched the ups and downs of their romance play out on the MTV show - including his elaborate proposal via an airplane flying a 'will you marry me message?' - and their eventual split.
They later came face-to-face on MTV's Ex on the Beach, a reality show which took eight single guys and girls to paradise, only to then bring their exes out to meet with him. Suffice to say, there were fireworks!
He describes himself as a ridiculously good-looking ladies' man.
Ricci recently jetted off to Australia to judge a 'World Class Beauty' competition which saw bikini-clad women from around the country congregating to vie for the prize.
Celebrity Big Brother lineup:
Copyright: Channel 5