The Essex favourite made headlines across the world when he was pictured sunning himself in Marbs wearing the teeniest of teeny tiny swimwear shorts. (Check out the photos here!)
Even Paris Hilton noted Bobby's style, posting a photo of him in his thong to her millions of followers on Instagram!
Chatting on ITV's This Morning today, Bobby said: "I love a tan more than anyone else in Essex. I'm the Queen of Tans. For me, I thought, how can I eliminate white lines? And this is the way forward.
"I can't go full on nudist, but with that, every twenty minutes I can swap from leg to leg."
Well, it's certainly one way to avoid white lines!
And anything that gets noticed by Paris Hilton can't be a bad thing, right?!
Bobby was over in sunny Marbella with the rest of his TOWIE co-stars filming scenes for the upcoming twelfth series of the ITV2 show, which kicks off this Sunday, 22 June on ITV2.
We. Can't. Wait.
As well as seeing more of Bobby in his man thong, we'll also find out exactly what sparked that huge fight between Chloe Sims and Ferne McCann which Bobby witnessed in Marbs...
Bobby said: "I was just sitting there, soaking up the rays, getting my tan on and it went from quiet conversation to, well..."
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