N-Dubz rapper Dappy was smiling with glee as he told Lee Ryan how Sam has very recently caught his eye in the house.
"I'm starting to feel Sam. She's sexy," gushed Dappy. "I'll need to go to Essex just to find her."
In scenes yet to be aired, Dappy appeared to be pretty smitten as he talked about his growing feelings for the reality star.
"I didn't really feel blonde girls, but now... God damn she's sexy, she's got to me still!"
'No Regrets' singer Dappy even looked a little coy once the camera turned towards him! "Sam's nice," he added. "I'll give her a kiss on the cheek but she'll probably give me a clap in return!"
It was only a few days ago that Dappy admitted his feelings for glamour model Casey Batchelor in the diary room - we can't keep up!
Dappy, 26, started to talk about making a trip down to Essex, but was soon interrupted by Sam's current love interest, Ollie Locke, who entered the bathroom.
Made In Chelsea star Ollie declared his feelings to Sam last week and he's keeping his fingers crossed for a romance outside the house too - although Sam isn't too sure whether they'll become more than friends.
Sam is facing eviction tonight with Liz Jones and Jim Davidson, but if she survives another week, will viewers witness another love triangle in the house?!
Celebrity Big Brother continues tonight at 9pm on Channel 5.