The TV personality was out of bed early today (6 November) to launch the UK's largest car wash in association with Peugeot, which intends to raise money for BBC Children in Need.
He kept his outfit for the occasion simple and practical, donning a plain white T-shirt, a pair of black trainers and some black jogging bottoms.
But despite the prospect of getting wet, Pete still appeared to have styled his hair to perfection in his trademark quiff.
Well, we can't blame him for still wanting to look cool for the cameras and the fans!
40-year-old Pete - who is expecting a child with girlfriend Emily MacDonagh - was joined at the Peugeot dealership with the famous Children In Need mascot, Pudsey bear, who was on hand to keep people smiling and pose for fun photos.
He even brought along a few Pudsey shaped sponges for Pete to wash the cars with. Very cute!
After scrubbing down one of the vehicles on site, Pete was then splashed with water and bubbles by some of the children who had come along to help. We wonder if he got them back?!
The reality TV star and pop singer is known for his philanthropy and has been busy launching his own initiative, Pete's Champions, in order to raise money for Cancer Research UK.
Pete is also set to become even busier in the coming months, as he just announced that he will be touring the UK next year.
The UK's Largest Car Wash will take place from 6 - 10 November at 272 Peugeot sites across the country.
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