The rap star and award-winning songstress ensured that all eyes were on her yesterday (15 October) by arriving at her highly anticipated Kmart press day in LA in a customised, bubblegum coloured Lamborghini.
However, given Nicki's outrageous style and her penchant for all things pink (she did title her album Pink Friday after all), we're not all that surprised!
The 30-year-old wrote on Instagram: "Pulled up to Kmart like this for my press day earlier..." She then posted a number of snaps of herself sitting in and standing seductively next to the garish vehicle.
In the pictures, Nicki is also seen wearing items from her debut collection for Kmart: a cobalt blue blazer and a pair of figure-hugging black leggings.
She accessorised with plenty of gold jewellery, including a Chanel chain, and a stand-out white and gold pair of Giuseppe Zanotti heels.
Since her outfit was the main focus, Nicki toned down her beauty regime and opted for a simple flawless face and poker straight hair.
This new business venture is the chart-topper's first foray into the world of fashion design, but it seems she didn't have to look further than her own wardrobe for inspiration.
Her range, called 'The Nicki Minaj Collection', is going to be exclusively sold at the chain of Kmart discount stores across America and features tight bodycon dresses, patterned leggings, cropped tops and lots of colour.
Not too different from her own ensembles then!
Nicki has previously made it clear that her main priority with this collection is to create clothes that she would love to wear and that are affordable for her fans. And there's no doubt that she has achieved that.
What do you think of Nicki's collection? Would you buy it? Let us know below, as the best comment each week wins £50!