Because underwear brand Triumph have recently launched a new one that gives the wearer "uplifting messages" to make them feel better about themselves!
The bra has been fitted with sensors which can pick up on any nervousness in the woman's voice or an increase in her pulse rate.
This then triggers the tiny speakers in the stitching, which then give out encouraging words, like: "If you give it your best, you'll be OK!" or "Go for it!"
The Wearable Womanliness-Boosting Bra will also reassure the woman she is either "very beautiful" or "totally radiant" if she asks it how she is looking that day.
The new undergarment was unveiled in Tokyo last week and we bet women there will be holding their heads - and their chests - high soon!
Talk about a bosom buddy!
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