EastEnders, Coronation Street and Emmerdale have all done live episodes to mark special anniversaries, but Channel 4 soap Hollyoaks - which is currently celebrating its 20th anniversary - won't be following in the footsteps of its competitors.
"While the other soaps are filmed on dedicated television sound stages with three cameras, Hollyoaks is shot on an old college site which has been adapted over the years to be fit for telly," explains Bryan. "We shoot single camera which takes three times as long.
"The lighting is set for each take and if we were to pursue a live option the look would be very different from the show that viewers are used to seeing."
But, technicalities aside, Bryan said Hollyoaks works well as a recorded drama - and besides, everyone is waiting for actors to make mistakes during live episodes.
"I think there is a reason we record television drama and that is to make it better," he continues. "I salute my fellow producers for their triumphant live celebrations and I understand that they give the audience an appointment to view for special reveals, but personally I would rather people weren't tuning into my show to watch people make mistakes.
"There is a degree of schadenfreude in tuning in to watch an actor stumbling over lines and I would rather people watched us at our best."
Hollyoaks airs weekly at 6.30pm on Channel 4.
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