The candidates have been set the challenge of creating their very own ready meals, but just as Team Endeavour are presenting their product to supermarket giant ASDA, Alex decides to start preparing it for the microwave.
Alex grabs a fork and begins stabbing the film lid - repeatedly. Fellow team member Myles Mordaunt, who is giving the pitch, becomes increasingly distracted, yet Alex fails to stop.
Myles tells the ASDA panel: "Excuse the noise in the background, he's just preparing something nice for you to eat."
But just as Myles continues - and to the fury of the ASDA chiefs - Alex then interrupts, declaring: "The microwave's not on."
A member of the ASDA team then replies: "Do you want to push the big button at the bottom...?" Oh dear!
The Apprentice, 9pm, BBC1, Wednesday 26 June.
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