Lauren Pope channels cowgirl chic as she launches Hair Rehab London in Birmingham

Published Tuesday, Jun 21 2016, 15:41 BST  |  By  |  Add comment
Former The Only Way Is Essex star Lauren Pope proved her fashion credentials tenfold when she made an appearance at Bad Apple Salon in Birmingham to launch the Hair Rehab London professional range earlier.

Er, how ca-ute is this outfit?!

Former The Only Way Is Essex star Lauren Pope at the Hair Rehab London launch event in Birmingham, 21st June 2016

© WENN / James Watkins

Former TOWIE star Lauren Pope attends the Hair Rehab launch party in Birmingham, 21st June 2016

© WENN / James Watkins



Proving that she can pull more or less anything off, the DJ turned beauty mogul ditched the maxi dresses and super-tight bodycon and went all western on us in a pair of distressed jeans, tan ankle boots and this seriously cute off-the-shoulder top that boasted ruffle sleeves and a waist cinching tie.

Not content with a simple black choker a la Kim Kardashian of Ferne McCann, Lauren went all out and accessorised with a paisley print neckerchief that drew attention to her s-t-u-n-n-i-n-g new 'do, courtesy of hairstyling genius Mikey Kardashian.

Mikey - who also tends to the locks of Katie Price and Tamara Ecclestone - gave Popey a handful of caramel-coloured highlights, a darker root and choppier ends, propelling her straight to the top of the style pile alongside Geordie Shore's Vicky Pattison and her sparkling new copper lengths.

Lauren looked gorgeous as she posed for the paparazzi and celebrated the unveiling of her hair extensions collection inside the popular salon.

Hands up if you'd do anything for a rummage through her wardrobe?! Guilty...

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