Here, the stunning reality star and mum-of-one lets us in on her favourite pieces, the beauty buys she is loving at the minute and exactly what she thinks of pal Ferne McCann's TV debut.
We absolutely loved your first ITS first drop! What's different this time round?
With the last collection there were a lot of really glamorous dresses for the end of year party season but this time round the collection is a lot more casual. There are loads of really fun playsuits and jumpsuits and the colour palette is lovely for spring.
What has the feedback from fans been like? Have you received any really nice comments?
Everything was all so positive! I feel like lots of girls really like my collection because it's wearable and it suits all different shapes and sizes.
From the new collection, what pieces have you been wearing to death?
I have been wearing the shirt dress loads. It just looks really stylish, it's comfortable and I have been dressing it up with my over the knee boots. I'm loving that look at the moment.
Are there any affordable beauty buys you're loving at the moment?
I love the new bareMinerals under eye concealer!
From the new drop what would you wear: On a date night? A get-together with pals? A night out on the tiles?
On a date night it would have to be my black co-ords for sure. The look is just so sexy and I think it would make a good impression, especially on a first date.
For get together with my girls I'd go for the blue floral printed playsuit with lace up sides, definitely and on a night out it would have to be the classic white bodycon dress with the lace up chest. So glam.
What was the inspiration behind the new drop?
The new collection was really inspired by the catwalk designs for this season. The colour palette I chose includes blush, nudes, greys and loads of florals. I really love those soft, feminine colours at this time of year.
If you could see any three celebs in an outfit of yours, who would it be and what would you put them in?
I'd put Rosie Huntington Whiteley in my powder blue high neck lace dress - she'd pull it off so well! As for Kylie Jenner, she'd wear the black cut out piece - that would suit her so much! Kim Kardashian would look great in the white lace up bodycon mini dress I think!
How have you managed to split your time between working at Minnies and staying on top of the ITS collection?
Well I'm really lucky because I have a great support system thanks to Greg (Billie's partney) and my mum. They look after Nelly when I have to work and I try and schedule my work commitments around her routine. Nelly always comes first of course.
Your figure is to die for – what are your top diet and fitness tips?
My top tips would be to drink lots of water and eat an avocado every day! And because I'm a busy mum I'm always on the go and do lots of walking and running after Nelly. That keeps me in shape without having to spend hours in the gym.
Finally what do you think of Ferne McCann's ITV presenting debut? Do you think we're going to see much more of her now?
I think Ferne is brilliant and so natural. It's nice to see a new fresh face on This Morning and I think this will mark the start of a successful presenting career for her.
Check out Billie's full collection at www.inthestyle.com/billie now!
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