Exclusive: Amy Childs hits back at "frumpy" comments!

Published Friday, Jun 19 2015, 14:04 BST  |  By  |  Add comment
Former TOWIE star Amy Childs has hit back at online 'ageist bullies' who have branded her dress designs as "frumpy."

The reality beauty took to Instagram this week to showcase the brand new additions to her successful clothing line, including this curve enhancing panel dress, but her posts were met with harsh comments from followers who dubbed the design "unflattering."

Gracie Dress £70 from www.amychildsofficial.co.uk, Instagram picture 19th June 2015

© Instagram / @amychilds1990


Amy who said she designed the dress to be a "girl's best friend" took the opportunity to hit back at the online haters.

Speaking exclusively to Reveal the down to earth star said, "I design my dresses for all women and I never discriminate against anyone. Who says women over 40 who wear my collection have to look frumpy?"

Amy Childs Gracie dress Instagram picture 19th June 2015

© Instagram / @amychilds1990

Amy added that she is super proud that women of all ages, shapes and sizes are wearing her collection: "I don't just design dresses for twenty-somethings. I want to see mums on the school run - even grans - in my designs!" she said.

The Essex beauty who found herself having to defend the collection from a swarm of online bullies even told us that she has plans to extend the sizes in her covetable range, which she started in 2011, up to a 16. "I've got plans to go up even further in the future because my dresses are complimentary," she said.

Gracie Dress £70 from www.amychildsofficial.co.uk, 19th June 2015

Gracie Dress £70 from www.amychildsofficial.co.uk

She also revealed that the navy 'Jo' dress deemed as "frumpy and unflattering" by her Instagram followers actually sold out the same day it was added to her clothing site after she sported the design - in which she looked absolutely stunning - to a star studded bash last week.

"It sold out in hours," she continued. "The 'Gracie' dress is still available and I think other women who buy it and try it on will agree that it's flattering."

Claudia Dress £55 from www.amychildsofficial.co.uk 19th June 2015

Claudia Dress £55 from www.amychildsofficial.co.uk

Amy even captioned the Instagram snap with, "The centre detail panel hides any lumps or bumps. The nude is a compliment for any skin tone. A Child's collection classic," to show that she's mindful of the insecurities every woman faces while trying to find the perfect fit.

The honey haired babe finished by saying, "Anyone who tells me that my designs are frumpy doesn't see the beauty in older women like I do."

We totally agree with you, Amy!

Shop Amy's cute collection at www.amychildsofficial.co.uk

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