The Liverpudlian WAG has opted for a 1960s vibe for her spring/summer '15 line with all pieces designed with busy working mums in mind.
"I always keep in mind what I need in my wardrobe when working on designs, so the collection is perfect for busy mums," says Coleen.
The starlet has chosen a stylish colour palette with a mix of sophisticated navy blue shades and mellow yellow hues.
One of the star pieces of her collection is the pale yellow coat, £100 (below), which features large round gold buttons and a cute retro design.
"It's a great cover-up because it's versatile," explains Coleen. "You get that classic 1960s look with the matching cute yellow dress, £69, or you can team it with some jeans for a more relaxed look."
Talking about the most flattering piece in her line, the stylista says: "The jumpsuit, £82, is gorgeous and shows off your figure in all the right places. I love it as it comes in at the waist, which is great for any girl with curves."
And when taking the kids to school, Coleen likes to keep things casual in her blue ripped skinny jeans, £37.
"Jeans are essential for the school run, and my black soft jacket, £44, would be perfect for that trendy relaxed look at the school gates."
Putting on her fashion designer hat, Coleen has also tried to incorporate many of the latest catwalk trends into her 14-piece range.
"There have been loads of great new trends on the spring/summer '15 catwalks," she comments.
"Some of my favourites include 1960s pieces, fringing, vibrant colours - particularly yellow - and checks. I have included a lot in my collection, with one of the best pieces being the checked co-ords (top £37, shorts £32) which are cool and fun to wear."
Coleen's latest line is available to buy now at Littlewoods.com, with sizes ranging from 8 to 20 and prices from £32 to £100.
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