The former TOWIE star posed up a storm during a photocall at the WHSmith store before greeting fans while signing copies of her new book, Be Body Beautiful.
Putting her impressive sunkissed glow on full display, the brunette beauty sported a coral dress featuring a V-neckline and a sleeveless design.
Her gorgeous frock was designed by Roland Mouret and clung to her silhouette perfectly, showcasing the svelte figure she works so hard for.
Keeping things chic and sophisticated, the starlet rocked a pair of black suede court heels and a silver watch, lacquering her talons a pillar-box red hue.
She got things right on the beauty front too, tonging her deep brunette bob into loose curls which bounced just above her shoulders.
For her make-up, Lucy emphasised her chocolate brown peepers with shimmering gold eyeshadow and thick black eyeliner, finishing by lining her pout with a caramel nude pencil before filling in the centre with petal pink gloss. Stunning!
Lucy's book is available to buy now and reveals her exercise secrets and her guide to healthy living, along with her tips to help build confidence.
What do you think of Lucy's dress? Let us know by commenting below as the best comment across the site each week wins £50!
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