The mum-of-one was spotted heading to posh London hotel Claridges this afternoon (12 September) in preparation for tonight's big event, which will see her present her Spring/Summer 2014 clothing range to a room full of eager fashionistas.
Dressed to impress, Fearne wore a pretty red frock that appeared to be covered in lace and featured cap sleeves and flecks of orange.
She added her trademark quirky edge to the outfit with a pair of leopard print heels and kept her blonde locks styled simply in subtle waves.
And despite posing for pictures in between two of her long-limbed models for the evening, Fearne still managed to stand out and commanded the camera's attention.
The Radio 1 DJ has been working hard on her new collection this year in between taking care of her baby son Rex Rayne Wood, who was born in February, and was clearly excited to see her finished products on the runway.
On arrival at the fancy hotel, she tweeted: "At the glorious Claridges for my #VERYFEARNE14 show! Not long now."
Fearne has been rocking a number of on-trend ensembles lately.
Using the streets of London as her own personal catwalk, Fearne has been seen sporting eye-catching trousers in the rain, Bambi ankle socks and plenty of polka dots.
However, one look we're not sure about is the Katy Perry-esque outfit she wore for a new episode of Celebrity Juice!
What do you think of Fearne's red dress? Let us know below, as the best comment each week wins £50!