And the 'Facemelt' singer did just that as she headed for a bite to eat at New York's Soho House, showcasing her assets in a plunging maxi dress.
The songstress oozed va-va-voom in her racy number, which came courtesy of DKNY after she posed as the face of their new Resort 2014 collection.
And while many would shy away from such a daring fashion choice, Rita upped the ante by going totally braless!
Flashing her tousled mane and trademark red pout, the starlet looked completely unfazed by the risk of a wardrobe malfunction.
She stacked her arms with gold wrist bling and metallic talons to match, whilst ditching the skyscraper heels for comfy trainers.
We'd never have the guts to pull this one off, so top marks for bravery, Rita!
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Check out Rita's behind-the-scenes Material Girl adventure in London - pictures
Copyright: Material Girl