Selena's range consists of 53 pieces and offers 'a twist on classic rock style with an effortless edge'. It is aimed at teenage girls and Selena says she hopes it will give them "confidence in what they are wearing".
She revealed: "I love playing around with fashion and like clothes that are fun, easy to wear and comfortable. My collection has a 'rock chic' theme and it's confident, rebellious and fun.
"It's also a little bit darker and I think it encourages girls to put their own stamp on their individuality and show confidence in what they are wearing."
In one picture, Selena is laying on a wooden floor surrounded by black and white drawings. She appears to be screaming in the photo and is dressed in a sleeveless denim shirt and a white top with the words 'get out there' emblazoned across the front.
Along with a black pair of Adidas kicks, Selena is also rocking a funky pair of leggings with stud embellishments around the ankles.
Selena is wearing a black leather jacket in another shot, which she is donned over the top of a peach T-shirt with a sequinned star.
Selena's hair has been styled half-up and half-down and she is wearing a contrasting red lipstick and statement earrings.
Meanwhile, elsewhere in Selena's life, speculation is mounting that she has reunited with her ex-boyfriend Justin Bieber after they posed for a picture together on the weekend.
Earlier today (10 July), it was revealed that Selena's new single 'Love Will Remember' had been leaked and rumours are rife that it features a voicemail from Justin at the beginning.
Check out the music video for Selena's most recent single 'Come And Get It' below.
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