The former glamour model is world-famous for her trailing blonde locks, but like Love Island's Malin Andersson and Olivia Buckland she decided that it was time to switch things up - in a big way!
On Tuesday (20 September), Jodie paid her trusty hairdresser Chris Dios a visit for an extensions refresh, but she instead opted to hit the bottle (of hair dye, duh!) and take her lustrous blonde lengths an in-your-face shade of fuchsia.
Well, just the ends. Long live the dip-dye!
After spending hours on end in the salon chair, Jodie - who recently turned host for TV channel TLC - captioned her first snap:
"OH. MY. GOD!!!! I have PINK HAIR!!! and I LOVE it! So this was done at the @tony_adem salon by @chris_dios_ - chris used @roxy_hair_extensions_suppliers and he custom dyed the hair to the exact colour I wanted!!!! I am so so so happy with this!!!" before sharing a stunning snap from the back.
"PINK HAIR!" the stunner emphasised, and, like every picture she posts the comments came in thick and fast!
"I love it, it really suits you!" wrote one Insta-user, while another said, "I love your eccentric sense of style and this is the icing on the cake! Might do mine too!"
Now isn't that an idea?
That said, Jodie isn't the only celeb to take her tresses pink lately, as Love Island's Hannah Elizabeth opted for candy floss-coloured highlights earlier this year as did model Vogue Williams - although, neither of them went as bright as our Jode.
Three's a trend, though eh? We'll see you in the salon, girls.
Follow us on Twitter @RevealMag for all your celeb, fashion and beauty news!
Fancy winning some GREAT prizes? Check out Reveal Competitions here!