With her pretty much perfect blonde locks, the Celebrity Juice star is often the root of all of our mane envy and her latest selfie suggests that she is a girl after our own heart when it comes to skipping the salon for a cheap-as-chips high-street hair dye kit.
We knew it!
Fearne took to Twitter to share a rather hi-larioius selfie as she rocked a totally affordable Garnier box-dye (the Olia 9.3, in case you were wondering) all over her roots. She captioned the snap, "Root time. Olia nine point three vibes."
"Always feels better when they're [the roots] gone!" wrote one Fearne's followers underneath the candid picture in which she appeared completely make-up free, while another said, "Still looking good :-)."
A little refreshing, right?
With that in mind, Fearne isn't the only celeb to admit to a DIY dye-job as BFF Holly Willoughby also revealed that she loves a quick at-home touch up this year - but her fans were pretty sceptical.
Underneath a similar selfie, one of Holly's followers sarcastically wrote, "Aye. You're totally using the box blonde to do your roots. Okay Holly. We believe you," while another said, "I really don't believe she does her own hair!"
Of course, it wasn't long before Holly's fans jumped to her defence and mentioned that they couldn't do without an easy box dye to give their roots a refresh!
One said, "Why wouldn't she do her roots herself? She's a busy mum," and another even said, "I am very (box blonde) I dye mine myself, have just done my dark roots [...] and people think mine is done professionally. Good on you Holly. It IS so easy to do and mine cost less than a fiver to do.....peeps are just jealous of you (sic)."
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