The TOWIE star shared a series of clips which show him hitting the bottle (of hair dye, people!) a la singer Justin Bieber but instead of transforming Ricky into a silver fox, the bleach lent him a rather fiery, copper toned mane.
In one HI-LARIOUS clip (catch it before it disappears - @rickyrayment) Ricky tries to make the most of his DIY dye-job and rocks a plastic Costcutter bag on his head to help the bleach take. In another, Ricky washes his locks in his bathroom sink but he is a little shocked at the bright and bold strawberry blonde shade he is left with...
"It's pretty f*****g blonde," he says to the camera, "and it's only the first one. I'm going to need a toner!"
Ricky shows off his hairstyling credentials and pops a toner on his 'do but unfortunately the copper tone doesn't budge. Thankfully, though, the reality star manages to see the funny side of his hair-dye mishap but he mentions that he'll be trying again ASAP!
"Getting a little bit bored now." Ricky says. "I'm going to rinse it, put another toner in and see what happens. I'm looking for Schofield and I think I'm going to get Garfield!"
Oh Ricky, you do make us giggle.
In the final Snap he continues, "We didn't quite make it guys. It's sort of grey but I just don't think I got enough yellow out of it so we'll go again tomorrow!"
Just a thought Ricky - maybe you're better off leaving it to the professionals a la Kim and co? We're worried for your lustrous locks!
With that in mind, Ricky isn't the only reality star to go blonde this month, as Geordie Shore's Gaz Beadle, Ex On The Beach's Ross Worswick and even Joey Essex have all jumped on the bandwagon since Justin Bieber kicked off the trend in February.
But who will experiment next? Put your bets on!
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