Revlon choose Michelle Keegan to front new beauty campaign!

Published Tuesday, Jan 12 2016, 09:39 GMT  |  By  |  Add comment
Michelle Keegan has taken to Instagram to reveal that she is the new face of Revlon's totally re-vamped line of mascaras - and she looks absolutely stunning in the sneak peak #chooselove campaign video!

The former Coronation Street actress - who broke the huge news yesterday evening after posting an exciting ten second clip to the picture and video sharing website - unveiled Revlon's latest beauty drop: five brand spanking new mascaras that they are scrapping their existing range for.

Michelle Keegan attends the Cosmopolitan Ultimate Women Of The Year Awards held at One Mayfair, London 3rd December 2015

© WENN / Daniel Deme

Michelle Keegan at the Cosmopolitan Ultimate Women Of The Year Awards held at One Mayfair, London, 3rd December 2015

© WENN / Daniel Deme

Excited is an understatement!

In the black and white vid, Michelle looks red carpet ready as always as she's tended to by her trusty glam-squad - who are using the new Revlon Ultimate All In One Mascara which boasts a teeny tiny brush for the ultimate in precision.

See ya, smudges.

Michelle is seen starring in a seriously chic photo-shoot but it's not long before the words "Introducing a revolution in mascara" pops up on the screen, confirming what we've all been waiting for: some brand new lash lengthening, volumising and defining launches!

Last year the Reveal beauty desk headed on over to Revlon HQ where the brand gave us the lowdown on what we can expect, but it's all too much knowing that beauty-obsessive Michelle is also a HA-UGE fan.

The starlet captioned the video which has racked up 11.9K likes since last night (and counting, FYI): "EXCITED beyond words!!!!!!! Finally its nearly here! A revolution is coming... #ChooseLove #loveison @Revlon_uk."

Of course, this sent her fans into somewhat of a meltdown - with the consensus being: "AHH Congrats! Just look at her being so perfect!" and "I seriously cannot wait OMG. Time to invest in a new mascara."

We couldn't agree more and it's only a matter of weeks before the new make-up drop lands on the high-street with Michelle's gorgeous face plastered all over it - but in the meantime, check the campaign video out for yourselves...

A video posted by michkeegan (@michkeegan) on

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