"Original is best!" Amy wrote, along with barely a glimpse of her new look.
The former TOWIE star's earlier Instagram snap was taken in the back of a car as she headed to the opening of her new beauty academy at Stafford College on Tuesday morning (30 June) – so we knew we'd get a proper look at her luscious locks later in the day.
And we most certainly did as our Amy happily posed for the cameras after officially cutting the pink ribbon to her new beauty school dressed in a sexy lace dress and platforms.
Amy's colour transformation was helped along by her favourite extensions brand, Easilocks, whose director, Shane O'Sullivan was the man behind her blonde makeover just one month ago.
This new take on her trademark red hair is a touch lighter than before – probably due to all that bleach – but it looks just as fabulous as ever.
Her Instagram followers seemed to be pretty happy with the return of the redhead.
"Is the red back?" questioned one fan. "Not the same without the trademark Amy Childs red tresses!"
Another agreed: "Hope the red's back you stand out amongst everyone else in a majorily amazing way!"
Personally, we're undecided as to which hair colour we actually prefer. Although to be honest, Amy could probably get away with shaving all her hair off and dying it green if she really wanted to... although saying that, we really don't want that to happen. Ever.
Red, honey blonde, platinum blonde, which do you think suits Amy best?
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