Demi Lovato announced as global ambassador for N.Y.C. cosmetics

Published Friday, Sep 26 2014, 14:08 BST  |  By  |  Add comment
Singer Demi Lovato has been snapped up as the first-ever global brand ambassador for N.Y.C. New York Color.

We're always impressed by Demi's stunning make-up looks, whether she's rocking a bold rouge lip or smouldering smoky eyes, so it's really quite fitting that she's been chosen as the face of the high street cosmetics brand.

Adding another string to her bow, the X Factor US judge - who has just kicked off her 'Demi World Tour' - will appear in her first campaign for the brand at the start of next year. Exciting!

Demi Lovato poses as the new global brand ambassador of N.Y.C. New York Color - September 2014

© N.Y.C. New York Color

We've also got a sneak peek at the campaign shot of Demi and, unsurprising, she looks totally gorgeous.

Wearing a forest green velvet bomber jacket and a raunchy black bustier, Demi flaunts flawless yet luminous skin and oodles upon oodles of lengthy jet black lashes.

Her chocolate peepers are shaded with warm brown and dazzling silver shadows and her brows are perfectly filled in, while her pout is slicked a pale glossy nude hue.

In her new role, Demi will represent the full collection of purse-friendly N.Y.C. New York Color products, including eyeshadows, mascaras, lippies, nail polishes and face powders (and she'll probably have an unlimited supply of them all - jel!).

Talking about her new venture, the songstress said: "I'm really excited to be partnering with N.Y.C. New York Color. Their products make playing with different looks and trends fun, easy and affordable by all!"

Clearly a big fan of all things beauty, Demi also has her own three-step skincare range called Devonne By Demi which includes a hydrating mist, a facial cleanser and a moisturising primer.

No wonder she always looks so fab!

What do you think of Demi's campaign picture? Let us know by commenting below as the best comment across the site each week wins £50!

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