Emma's shampoo and conditioner of choice don't sit on a swanky salon shelf for an eye-watering £20 a pop, either. No, Emma sticks with far more purse-friendly products from French pharmacy brand, Klorane.
Klorane is loved by many a celebrity, including Kate Moss, Leighton Meester and Kirsten Dunst who can't live without the brand's hero product, Gentle Dry Shampoo with Oatmilk, from £3.10, johnlewis.com.
Emma, however, has her own go-to products from the range...
"I've found this great shampoo and conditioner from Klorane," Emma says.
And the exact ones she loves?
Well, it has to be every blonde's must-have combo, Klorane Shampoo with Chamomile, £6 and Conditioner with Chamomile, £6.50, johnlewis.com.
Perfect for removing brassiness, while helping to brighten blonde tones without the need for bleach, these little gems are brilliant for every fair-haired beauty out there - natural or not!
And at just over a fiver a go, frankly it would be rude not to.
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