We do worry for her poor locks, but The Xtra Factor presenter has been named as Regis Salons' new brand ambassador so she must be doing something right...
© Regis
Regis was one of the first salon brands to do dip-dying (otherwise known as ombre) and because Caroline is such a fan, she was a pretty darn fine choice to the face of the brand.
"Second only to her legs perhaps, Caroline's hair is instantly recognisable as beautiful and on-trend – she's rarely 'papped' having a bad hair day, which fits perfectly with our ethos: 'have a great hair day'," explains Jenny Smith, Marketing Manager at Regis UK.
Over the last few months she's been trying all manner of colours which Caroline hopes will encourage more people to have fun with their hair.
© Regis
"It was so exciting to be asked to be the new face of Regis salons, I jumped at the chance," says Caroline.
"I've always loved to experiment with my hair and regularly visit the salon to make subtle changes to the length or colour to keep the style looking fresh."
"What I love about Regis is that, as well as being experts in recreating the latest looks from the catwalks and the red carpet, they really care about great hair. It's good fun to try out new styles and colours but as long as your hair is looking healthy you'll always feel more confident."
© Regis
We would never recommend changing your hair quite this often but it sounds like Caroline's in pretty good hands!
We look forward to seeing her next transition...
Read more: How to do dip-dye with clip-in hair extensions
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